What is a standard?
A standard is a voluntary baseline of rules, conditions, or requirements that are applied to a product’s definition of terms, component classifications, material specifications, performance, or operations. A standard can also delineate procedures involved with a product or the measurement of a product’s quantity or quality. Given that standards are voluntary, products that do not comply with industry or international standards can still be sold. However, incentives to comply with standards are substantial, as those products that do not meet the baseline levels often are less appealing to global consumers.